What is Google Adwords or PPC?
Advertisers bid on keywords in order to serve an ad which, when clicked upon, leads the searcher to a website landing page where a conversion goal, such as a lead generation or purchase, can be completed.
Advertisers compete against one another in the Google AdWords auction for select ad slots on the Google Search results page. Advertisements will appear primarily above or to the right-hand side of organic listings.
The Google AdWords auction is based around two fundamental elements: keywords and cost-per-click (CPC) bidding. Advertisers bid on search terms related to the product or service they provide. The CPC bid is the maximum amount an advertiser is willing to pay each time their ad is clicked.
At WDC, we do not offer this service simply because any company or person can do this by themselves without having to pay a middle person. All you need to do is open a Google account and set up your campaign which is strait forward. If you select to have an Advance SEO with us, we will also give you the key word research we found best for your business.